UX Engineering & UI Design

We make ideas a reality

From the initial idea to a detailed concept to an interactive prototype - in collaboration with you, we create unique user experiences (UX) with modern user interfaces (UI), which increase customer satisfaction and strengthen your business.

We digitize processes, products, services and interactions by designing user experiences that lay the foundation for your digital business.

Our range of services covers the entire design and development process.
As a team player, we also work with in-house design/development departments or other service providers.

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4 Phases to the optimal design for your target group:

1.Analysis, Strategy & Conception

Great concepts are created in dialog with all those involved. Together we develop good ideas, define concrete requirements and design suitable solutions. By focusing on the user and their challenges, we solve real problems in the authentic context of use.

  • Target group analysis (Persona mapping)
  • Market, trend and competition analysis
  • Requirements analysis (Contextual Inquiry & Use Cases)
  • User Journey Mapping
  • Ideation
  • Design Sprints
  • Information architecture
  • UX-Consulting & Training
  • Expert-Reviews
  • Focus group & user interviews
  • UX-Analysis & Conversion-Rate-Optimization

2.User Interface & Interaction Design

Pictures say more than 1,000 words - in order to get concrete impressions of the system early on in the project, we create interactive prototypes that serve for internal company presentations, user tests and as specifications for development.

  • Wireframes & Sketches
  • Moodboards & Web-Styleguides
  • Design System Definition & Pattern Libraries
  • Visual Design
  • Brand & Corporate Design
  • UX Writing
  • Interaction Design
  • High-Fidelity-Prototyping

3.User Testing & Usability Optimization

The use of prototypes and user tests enables rapid testing and validation of a wide variety of solution approaches. User & usability tests help you to make better decisions. Iteratively, the design can thus be optimized to develop a maximum user-friendly UI/UX design.

  • User Interviews
  • Usability Testing
  • A/B Testing
  • Remote User Testing
  • Heuristic Evaluation
  • Cognitive Walkthrough
  • Field Study

4.Front-End Development & UX Engineering

Component-based, dynamic, responsive. In the front-end, all results of the UI-UX process merge into a consistent, dynamic entity.
UX Engineering combines design and development in interaction with the system architecture to create performant, flexible and optimally usable solutions.

  • User & System Requirements Engineering
  • Design System Development (Atomic Design)
  • Living Style Guide
  • Component Driven Development
  • Test Driven JS-Development

Who has already benefited

Selected success stories

DER Touristik Suisse AG

Multi-brand enterprise booking platform

With its brands Kuoni, Helvetic Tours, and lastminute.ch, DER Touristik Suisse AG is the Swiss market leader. It now operates all of its booking websites with only a single enterprise booking platform using freshcells fusion and TravelSandbox® technology.

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Your way to individual real time product configuration and ordering

Configure and calculate quickly and easily without registration from your kitchen top to the living room table, to the shower back panel.

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Lufthansa Holidays

Conversion increasement with new sales channels

HLX Touristik GmbH powers holiday brands for Lufthansa, Swiss, Radio Energy, Condor and platforms for travelzoo, secret escapes, Urlaubs Guru and many more.

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Innovative solution for Czech market needs

We are true experts on last minute trips with the most flexible options. You can assemble your holiday of thousands of different options. With us, you simply have vacation in your hands.

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